Wednesday, January 18, 2017
Ferretti Group stars at the BOOT of Düsseldorf, exhibiting 5 yachts with 4 debuting for the German market
The Group shows up in style, with a wide and diverse fleet accented by gems such as Ferretti Yachts 450, Pershing 5X and Rivamare which are the new models of the 2016-2017 season. The exhibit is completed by the Ferretti Yachts 700 - also premiering in Germany - and the Riva 63' Virtus.
Ferretti Group begins 2017 in the best possible way deploying a fleet comprised of 5 extraordinary yachts. Of these yachts, 4 are premiering in the German market, and 3 are new 2016 - 2017 models: the flybridge Ferretti Yachts 450, the coupé Pershing 5X, and the Rivamare - the latest and already acclaimed Riva open.
The 2017 edition of the BOOT, the most important European winter boat show, taking place from January 21st through January 29th, will also showcase the unmistakable Ferretti Yachts 700, in its German debut as well as the 63’ Virtus, already a modern classic and one of the most successful models of the open Riva series.
The magnificent booth (Hall 6, no. 26) is another point of attraction, thanks to an innovative concept which previews comfortable and original lounges, each showcasing the Group's brands and a very spacious VIP area, complete with an American bar.
New projects will be highlighted during the press conference scheduled for Sunday, January 22nd at the Group's booth, along with projects already announced in recent months, regarding the Ferretti Yachts and Riva fleet, and a great marketing initiative by the Pershing brand.
And speaking of Pershing, a fabulous, Mediterranean style party will take place in its honor. The party is produced in collaboration with the German dealer, Italian Yacht Center, in partnership with the famous 7 Pines Resort of Ibiza and will take place Friday, January 27th at the Group's booth. From 6 pm to 10 pm, guests and ship-owners will experience refined glamour and "Balearic vibrations", with evening cocktails, DJ set, dancers and percussionists. Drinks will be provided by the team of the exclusive Ibiza resort, and culinary delights will be by famous German chef, and Michelin starred, Johann Lafer.
In addition, through the duration of the fair, Riva will be the star of an "outdoor show" taking place at the luxury commercial center Breuninger, where a fabulous model of Iseo will be showcased. The initiative, created by Poroli Special Yachts - exclusive Riva dealer for the German and Swiss territories - will display the 27-foot yacht accompanied by a wide screen showing the whole Riva series in all its majestic glory.
Furthermore, in front of the main entry of the famous Mall of Düsseldorf in Konigsallee 2, there will be an exhibit of a 500 Riva, “The smallest yacht in the World”, the Fiat city car born of the partnership between the FCA Group and Riva.
Premiering in Germany at BOOT 2017
Ferretti Yachts 450
This flybridge suggests the brand’s return to preside over the strategic zone between the 40 and 50 foot. The model was inspired by a family feeling and a connection to its “big sister”, Ferretti Yachts 550, one of the recent hits of the brand. Ferretti Yachts 450 is characterized by the geometry of the hull, the size of the volume, and the elegance and functionality of the interiors.
The first model of "Generation X" Pershing is the new coupe of the fleet: always more advanced and always more filled with surprises. The letter X - aeronautical code referring to extreme performance and cutting-edge technological evolution - evokes the endless push to sail to new horizons at extreme speed. The pure lines, performance and uniqueness of the Pershing 5X have already conquered the public.
This new icon in style and design writes an exciting and splendid page in the 175 years of Riva history. The great first of the Sarnico shipyard is a gem of sinuous lines, precious material, unique details, and worthy heir to masterpieces such as Aquariva Super and, before that, Aquarama. This is a contemporary masterpiece.
Ferretti Yachts 700
Ferretti Yachts 700 is the evolution of one of the most recent successes of the historic brand of the Ferretti Group. The streamlined and aggressive profile is among the sportiest in the brand's history. The hull has been modified to welcome light and sea views thanks to large hull-shaped windows, three on each side, designed in the family style like the ones on the new 55 foot, without uprights and glued flush portholes.